🌍 Surface & Asset Management

• Centralized database for all advertising assets (billboards, citylights, banners, transit media, etc.)

• Real-time availability and status tracking

• Geo-mapping and visualization of asset locations on interactive maps

• Maintenance history logs (damages, inspections, repairs)

• Asset categorization (by type, format, lighting, digital/static)

• Media kit generation with asset specifications for client proposals

  
  

📅 Campaign Planning & Scheduling

• Visual drag-and-drop calendar for booking and campaign scheduling

• Conflict detection to prevent overlapping reservations

• Automated booking confirmations and client notifications

• Support for recurring campaigns (weekly, monthly bookings)

• Integration with client proposals, approvals, and change management

• Cross-campaign management for multi-location campaigns

  
  

💰 Financial Management

• Automated invoicing and customizable billing cycles

• Payment tracking, reminders, and overdue management

• Campaign-based revenue forecasting and budgeting

• Financial KPIs: occupancy rates, revenue per asset, and profitability

• Exportable financial reports and dashboards

• Multi-currency and taxation management (VAT, local taxes)

  
  

👥 User & Role Management

• Configurable user roles and permissions (Sales, Operations, Finance, etc.)

• Role-based dashboards and task views

• Secure login with two-factor authentication (2FA)

• Activity logs and audit trails for compliance

• Easy onboarding of new users/partners

  
  

📊 Reporting & Analytics

• Real-time dashboards for operational and sales performance

• Occupancy and utilization reports (by region, asset type, client)

• Revenue, ROI, and sales pipeline analysis

• Exportable reports (PDF, Excel, CSV)

• Customizable analytics for client reporting

• Predictive analytics for demand and pricing optimization (roadmap feature)

  
  

🔗 Integration & Scalability

• Open API for integration with CRM, ERP, and third-party software

• Cloud-native and on-premises deployment options

• Scalable architecture supporting thousands of assets

• Seamless integration with Broadsign and SoftwareSuggest platforms

• Continuous upgrades and new feature rollouts

  
  

🤝 Client & Vendor Collaboration

• Dedicated client portals for campaign management and approvals

• Vendor portals for print shops, installation teams, and maintenance vendors

• Automated communication logs (messages, approvals, change requests)

• E-signature integration for contracts and approvals

• Performance tracking for vendors (SLA compliance)

  
  

📲 Additional Features

• Mobile App Access: For sales teams or maintenance crews to update availability, upload photos, or request services from the field

• Dynamic Content Scheduling: For DOOH assets to program time-of-day or event-based ad rotations

• Proof of Play (PoP) Tracking: Verification and logs for campaigns displayed on digital screens

• Contract Management Module: To store and manage client and vendor contracts

• CRM Light: Basic client relationship management (tracking interactions, follow-ups, etc.)

• AI-Powered Availability Suggestions: Recommend best available assets based on campaign needs (roadmap feature)

PlanX transforms OOH/DOOH operations by offering full transparency, automation, and scalability — empowering agencies, asset owners, and advertisers to focus on growing their business, not managing paperwork.